Our Story

It started with a love of making things personal

PrettyPersonal started simply because I loved creating things that meant something. Something with a name, a date, a little detail that could turn an ordinary gift into something someone would want to keep.
What began as a creative passion slowly became something much bigger than I ever expected. PrettyPersonal has grown alongside my family, around school runs, late nights and busy seasons — and somewhere along the way, this little business became a huge part of who I am.

made around real life, for real moments

PrettyPersonal has grown alongside my family — built around school runs, late nights, busy seasons and all the beautiful chaos that comes with being a Mum and running a small business.
I eventually built my little home studio so I could give PrettyPersonal the space it deserved, while still being there for the moments at home that matter most to me.
And I think that’s why the meaning behind every order matters so much. I know that what I’m making often becomes part of someone else’s story — a new baby, a birthday, a new home, Christmas morning, or simply a gift chosen to make someone feel special.
Being trusted with those moments is something I’ll never take for granted.
Every order genuinely means something to me- and every time you choose PrettyPersonal , you're choosing to support this little business and the life I have created around it.

And I’m so grateful you’re here. ♡